CRM · 2026 Comparison
Close vs HubSpot
Close vs HubSpot: Compare pricing, features, ratings, pros, and cons. Which is better for your team in 2026? Unbiased comparison with real data.
Close
$29/mo
VS
HubSpot
Free tier
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Quick Verdict
⭐ Better Ratings
Close
4.6/5 on G2
💰 Better Price
HubSpot
Free tier available
🛠️ More Features
HubSpot
8 tracked features
Close vs HubSpot — Feature Comparison
| Feature | Close Recommended | HubSpot |
|---|---|---|
| Starting Price | $29/user/mo | Free tier |
| Pricing Model | Paid | Freemium |
| G2 Rating | | |
| Founded | 2013 | 2006 |
| Built In Calling | ||
| Sms | ||
| Email Sequences | ||
| Pipeline | ||
| Reporting | ||
| Power Dialer | ||
| Predictive Dialer | ||
| Crm | ||
| Email Marketing | ||
| Landing Pages | ||
| Live Chat | ||
| Automation | ||
| Visit Website | Visit site | Visit site |
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Close — Overview
The CRM built for startups and SMBs
Sales CRM designed for inside sales teams with built-in calling, SMS, and email for high-velocity sales.
✓ Pros
- ✓Built-in calling and SMS
- ✓Great for inside sales
- ✓Excellent email sequences
- ✓Fast and responsive support
✗ Cons
- ✗Expensive for small teams
- ✗Limited marketing features
- ✗Less customizable than Salesforce
- ✗No free tier
✓ Built In Calling
✓ Sms
✓ Email Sequences
✓ Pipeline
✓ Power Dialer
✓ Predictive Dialer
HubSpot — Overview
Grow better with HubSpot
All-in-one CRM platform with free tools for marketing, sales, service, and website management.
✓ Pros
- ✓Generous free CRM forever
- ✓All-in-one platform
- ✓Excellent marketing tools
- ✓Great onboarding and support
✗ Cons
- ✗Gets expensive fast as you grow
- ✗Contracts can be hard to exit
- ✗Some features only in expensive tiers
- ✗Limited customization
✓ Crm
✓ Email Marketing
✓ Landing Pages
✓ Live Chat
✓ Automation
✓ Sales Tools
✓ Service Hub
Features Both Tools Share
✓ Reporting
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