Analytics · 2026 Comparison

Heap vs PostHog

Heap vs PostHog: Compare pricing, features, ratings, pros, and cons. Which is better for your team in 2026? Unbiased comparison with real data.

Heap
Free tier
4.4
VS
PostHog
Free tier
4.5
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Quick Verdict

⭐ Better Ratings
PostHog
4.5/5 on G2
💰 Better Price
Tie
Similar pricing
🛠️ More Features
PostHog
8 tracked features

Heap vs PostHog — Feature Comparison

Feature Heap
Recommended
PostHog
Starting Price Free tier Free tier
Pricing Model
Freemium
Freemium
G2 Rating
4.4
4.5
Founded 2013 2020
Auto Capture
Retroactive Analysis
Funnels
Retention
Session Replay
Heatmaps
Data Science
Event Analytics
Feature Flags
A B Testing
Surveys
Self Hosting
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Heap — Overview

Capture everything, analyze anything

Freemium • Free tier

Auto-capture analytics platform that records all user interactions without manual event tracking setup.

✓ Pros

  • No manual event tracking needed
  • Retroactive analysis of past data
  • Comprehensive data capture
  • Good session replay

✗ Cons

  • Can generate overwhelming data
  • Expensive at scale
  • Complex data model
  • Privacy challenges with auto-capture
✓ Auto Capture ✓ Retroactive Analysis ✓ Funnels ✓ Retention ✓ Heatmaps ✓ Data Science

PostHog — Overview

All-in-one product analytics

Freemium • Free tier

Open-source product analytics with feature flags, session recordings, A/B testing, and surveys — self-hostable.

✓ Pros

  • Open source and self-hostable
  • All-in-one product suite
  • Transparent pricing
  • Developer-friendly

✗ Cons

  • Self-hosting requires technical expertise
  • UI less polished than Amplitude
  • Support only on paid plans
  • Some features still maturing
✓ Event Analytics ✓ Feature Flags ✓ A B Testing ✓ Surveys ✓ Self Hosting ✓ Open Source ✓ Data Warehouse

Features Both Tools Share

✓ Session Replay
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