Analytics · 2026 Comparison

PostHog vs Heap

PostHog vs Heap: Compare pricing, features, ratings, pros, and cons. Which is better for your team in 2026? Unbiased comparison with real data.

PostHog
Free tier
4.5
VS
Heap
Free tier
4.4
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Quick Verdict

⭐ Better Ratings
PostHog
4.5/5 on G2
💰 Better Price
Tie
Similar pricing
🛠️ More Features
PostHog
8 tracked features

PostHog vs Heap — Feature Comparison

Feature PostHog
Recommended
 Heap
Starting Price Free tier Free tier
Pricing Model
Freemium
Freemium
G2 Rating
4.5
4.4
Founded 2020 2013
Event Analytics
Session Replay
Feature Flags
A B Testing
Surveys
Self Hosting
Open Source
Data Warehouse
Auto Capture
Retroactive Analysis
Funnels
Retention
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PostHog — Overview

All-in-one product analytics

Freemium • Free tier

Open-source product analytics with feature flags, session recordings, A/B testing, and surveys — self-hostable.

✓ Pros

  • ✓Open source and self-hostable
  • ✓All-in-one product suite
  • ✓Transparent pricing
  • ✓Developer-friendly

✗ Cons

  • ✗Self-hosting requires technical expertise
  • ✗UI less polished than Amplitude
  • ✗Support only on paid plans
  • ✗Some features still maturing
✓ Event Analytics ✓ Feature Flags ✓ A B Testing ✓ Surveys ✓ Self Hosting ✓ Open Source ✓ Data Warehouse
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Heap — Overview

Capture everything, analyze anything

Freemium • Free tier

Auto-capture analytics platform that records all user interactions without manual event tracking setup.

✓ Pros

  • ✓No manual event tracking needed
  • ✓Retroactive analysis of past data
  • ✓Comprehensive data capture
  • ✓Good session replay

✗ Cons

  • ✗Can generate overwhelming data
  • ✗Expensive at scale
  • ✗Complex data model
  • ✗Privacy challenges with auto-capture
✓ Auto Capture ✓ Retroactive Analysis ✓ Funnels ✓ Retention ✓ Heatmaps ✓ Data Science
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Features Both Tools Share

✓ Session Replay
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