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Mixpanel
Freemium • Free tierPowerful, self-serve product analytics
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What is Mixpanel?
Product analytics platform focused on tracking user behavior and events to improve digital products.
Mixpanel Pricing
Free Tier
$0
Freemium Pro
$20/mo
Per user billed monthly Enterprise
Custom
Contact sales * Pricing may vary. Visit Mixpanel's website for current rates.
Mixpanel Pros & Cons
Pros
- ✓ Excellent funnel and retention analysis
- ✓ User-level data tracking
- ✓ Generous free tier
- ✓ Good mobile analytics
Cons
- ✗ Can get expensive at scale
- ✗ Complex to set up correctly
- ✗ Steeper learning curve
- ✗ Requires engineering to implement
Mixpanel Key Features
Event Tracking Funnels Retention User Flows A B Testing Cohorts Dashboards
Sponsored
Try the top-rated alternative
Free plan available — no credit card required
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